Affordable web design and hosting - Webpage and advertising
Monday, October 30th, 2006
One should know how and where should place advertisement on their WebPages. A careless placement can kill possibilities of potential customer just for the simple reason that it is- ‘careless’. You can expect miracles with correct integration it can be a reason for your big success and profits. Let’s consider following points when placing Ads on webpage:
A) Quantity of advertisement
How many? It is a most commonly asked question.
Well, how many Ads should you place on my website?
The answer to this question will differ in different cases. Too many or too few will only suffer your traffic; a proper ratio of Ads is somewhere around 20-25. But if you can do without his ratio and its working out great for your site, we would say, ‘Great, keep it up!’
B) Advertisement and its repetition
Why one should place identical Ads on their webpage? It s surprisingly a very common mistake. We would say it is a total waste of money. If a visitor did not react to your Advertisement on the first page, what are the chances he will after few more pages? Think about it. You should not wasting room on your page. You are also losing lot of money if you are doing this.
Displaying same Ad can be extremely irritating for your customers. Think about the situation where an Ad is popping up every time they click on some page.
C) Using Advertisements as informative Content
In some cases ads can and may be used as content for your site. For example, instead of placing ads which offer you the most benefits, place ads which can bring out similar interests in visitors, it will be more beneficial for you. Our concern here is making ads so interesting that even you might respond to them..
In addition, putting gift ads up during holidays such as Valentines Day or Christmas can be a good idea you might want to utilize. During times like those, individuals are more inclined to look at the ads. Visitors actually anticipate seeing more advertisements then usual. Therefore you can place more ads on your page then usual by blending them in the content.
Summery:
Ads are a very crucial part of your webpage. You should use it wisely according to the psychology of your potential customers. Using 20-25 Ads wisely will make a world of difference.
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